Blog

Finding the Value in Twitter Impressions

Finding the Value in Twitter Impressions 2048 1152 Morgan Lawrence

Twitter, unlike other social media platforms, is known for its transparency in providing metrics, for both personal users and corporate ad users. Founded in 2014, Twitter Analytics has continued to…

read more

When You Hire a PR Professional, Here’s What You’re Getting

When You Hire a PR Professional, Here’s What You’re Getting 2048 1152 Morgan Lawrence

The role of a public relations practitioner is a mystery to many people and public relations is often misunderstood by the majority.  Movies like Sex and the City and The…

read more

peTE CoMAN Joins rAVe [PUBS], Reviews CES 2020

peTE CoMAN Joins rAVe [PUBS], Reviews CES 2020 2048 1152 Morgan Lawrence

Pete Coman, commonly known as TEC MAN, joins rAVe [PUBS] to expand rAVe’s presence at CES (and a dozen other AV shows in 2020) with up-to-the-minute, live, onsite news and…

read more
Female stands in office space and smiles - Steph Beckett for Meet The Team

Meet the Team: Steph Beckett

Meet the Team: Steph Beckett 1920 1280 Jacob Blount

Meet the Team: Steph Beckett Steph is an Assistant Editor at THE rAVe Agency. What is one thing on your bucket list? It sounds super cliche, but I’ve always wanted…

read more

Setting New Goals for the New Year

Setting New Goals for the New Year 1920 1080 Morgan Lawrence

With only three weeks remaining in the year, it’s time to reflect on the last 12 months and create my 2020 goals to kick-start the new year.   At the end…

read more

Developing a Crisis Communication Plan Before Crisis Strikes

Developing a Crisis Communication Plan Before Crisis Strikes 1920 1080 Morgan Lawrence

Every company needs a crisis communication plan. It doesn’t matter the size of the company or the industry you do business in; a crisis communications plan is key to eliminating…

read more

What Is Geofence Marketing (aka “Geofencing”)?

What Is Geofence Marketing (aka “Geofencing”)? 1920 1080 Morgan Lawrence

Advancements in technologies like Wi-Fi, GPS, radio-frequency identification (RFID) and Bluetooth have enabled the evolution of geofencing: a trend in digital marketing campaigns based on geographic targeting. A BIA/Kelsey study…

read more

Video Storytelling Makes Your Brand More Human

Video Storytelling Makes Your Brand More Human 1920 1080 Morgan Lawrence

We live in a visual world. Your audience is significantly more likely to remember what they saw than what they read.  Simply pushing video content on social media won’t cut…

read more

Meet the Team: Leah McCann

Meet the Team: Leah McCann 1920 1280 Jacob Blount

Meet the Team: Leah McCann Leah is a Copywriter at THE rAVe Agency. What is one thing people might not know about you? My first job out of college was…

read more

Live Video on Social: Why It Matters

Live Video on Social: Why It Matters 1920 1080 Morgan Lawrence

The near-extinction of undivided attention requires an innovative approach for communicating with audiences. Integrating live video as part of a video-marketing strategy has become increasingly popular as companies are starting…

read more

Branding Is More Than a Tagline and a Logo

Branding Is More Than a Tagline and a Logo 1920 1080 THE rAVe Agency

The marketplace is crowded, both online and offline. Having a unique brand identity is one of the best ways an organization can gain a competitive advantage in it. But it’s…

read more

Welcome to Our New Team Members!

Welcome to Our New Team Members! 1920 1080 Steph Beckett

“Welcome!” We feel like we’ve been saying that a lot lately — and for a good reason! Our team has grown by six since this summer, and we’d like to…

read more
    Top