rAVe’s AVBuyers.Club and AVNation Media collaborate to expand market reach and provide increased value to end users through new platform
Chapel Hill, N.C. & St. Louis, MO (March 18, 2024) — rAVe’s AVBuyers.Club, a news platform dedicated to end users of audiovisual technology, specifically technology managers, IT managers and industry professionals, announces an innovative partnership with AVNation Media, a leading podcasting and audiovisual news service, to expand the market reach by attracting more end users to the audiovisual industry.
AVNation has strategically refocused its efforts on delivering exclusive audiovisual industry news tailored for end-user customers. This partnership with rAVe’s AVBuyers.Club, a publication of the rAVe brand, represents a pivotal step in aligning shared objectives to better serve end users and industry professionals.
rAVe’s AVBuyers.Club boasts a comprehensive platform that reaches AV and IT technology managers across various sectors, including financial institutions, government and public sectors, healthcare and pharmaceuticals, telecommunications, professional services, higher education, retail and manufacturing. This partnership will provide manufacturers with an exclusive opportunity to target end users directly in these key sectors.
“We are thrilled to announce our partnership with rAVe, marking a significant opportunity for manufacturers to directly engage with end users in the audiovisual industry,” shared Tim Albright, president of AVNation. “The combined influence of AV Nation and rAVe working in tandem will not only heighten the accessibility of industry news for end users but also foster meaningful connections between manufacturers and their target audience.”
“The partnership between AVNation and rAVe reflects a shared commitment to growing the number of end users entering the AV UCC and digital signage markets,” said Gary Kayye, co-founder and director of THE rAVe Agency. “I think our industry is the best-kept-secret in tech and we aim to, collectively with AVNation help, grow the number of end users discovering AV 10-20% per year! It’s a bold prediction but we are convinced we can do it.”
The primary objective of this collaboration is to expand the market reach by attracting more end users to the audiovisual industry. By leveraging the expertise and extensive networks of both AVNation and rAVe’s AVBuyers.Club publication and website, manufacturers will gain exclusive and unprecedented access to a diverse audience of technology managers and industry professionals. To learn more, please visit www.avnation.tv/av-buyers-club/.
For more information on rAVe’s AVBuyers.Club, please visit http://www.avbuyers.club
For more information on AVNation, please visit https://www.avnation.tv/.
About AVNation Media
AVNation, a global media and marketing agency led by Tim Albright, focuses on delivering practical audiovisual education and tailored solutions for end-user clients. Emphasizing strategic content delivery and marketing across diverse channels, AVNation seamlessly combines multicultural insights with technical proficiency to provide effective resources and solutions for global markets. As a reliable third-party AV education and marketing agency, AVNation prioritizes client needs, establishing itself as a respected global authority in AV innovation. Visit https://www.avnation.tv/ for more information.
About THE rAVe Agency
Founded in 1998 by Gary Kayye, Kayye Consulting was the AV industry’s first marketing consulting firm. Now, it has become THE rAVe Agency, providing the AV market, globally, with the industry’s first creative agency. We’re leaders in social media marketing, strategy, branding, product development, experiential marketing, content marketing, lead generation and storytelling. THE rAVe Agency incorporates more than 45 years of professional experience into seven strategic talents — including rAVe [PUBS], rAVe [NOW], rAVe [LAVNCH], rAVe [CREATE], rAVe [CONSULT], rAVe [STORYTELLING] and rAVe [SPEAK]. For more information, please visit www.THErAVeAgency.com.
Press Contact:
Morgan Lawrence, APR, Director of Communications
THE rAVe Agency
Mobile: (419) 631-8052
Email: morgan@theraveagency.com
www.THErAVeAgency.com