Welcome to LAVNCH WEEK!

Thank you for taking part in the first-ever LAVNCH WEEK! We are grateful to everyone who attended our event and made it a success. Read more down below about the week, or use the buttons below to review LAVNCH WEEK 1.0 content!


THE rAVe Agency, rAVe [PUBS] and Zoom have partnered to bring you a unique virtual event focused exclusively on AV education, aimed at both integrators and end users alike. Happening the week of April 27 – May 1, LAVNCH WEEK is like having a webinar, a new product launch event and a conference all in one. Each day during the week of April 27 will focus on a different topic or vertical market. And, best of all, the entire event — every keynote and educational session, every product feature, every panel discussion — earned you AVIXA CTS RUs!

Each LAVNCH WEEK day opened one by one as we progressed through week. It all started April 27, 2020, and concluded on May 1, 2020.
Want to watch replays of each day’s keynote, tech talk or panel? Click the buttons below to see each day.
Here’s a look at what LAVNCH WEEK 1.0 focused on — the live portion of each day ran from 11 a.m. to 3 p.m. EDT (8 a.m. to 12 p.m. PDT and 16:00 to 20:00 GMT+1):
  • Do you design, sell, install, specify or use commercial (pro) AV gear? If you said yes, you should sign up for ProAV Day, created in partnership with AVIXA. In fact, our keynote will be delivered by AVIXA’s own CEO, Dave Labuskes! All the products and tech sessions for the day will be focused on the commercial AV market and will appeal to system designers, integrators and end users of AV gear.


    ProAV Day | Agenda at a Glance

    Keynote – 11 a.m. EDT
    David Labuskes – Doing #AVgood
    William Ammerman – How AI and Voice Are the Future of Everything

    Tech Talk – 12:30 p.m. EDT
    Mark Coxon – Triggered! Using AV to Trigger Biology

    ProAV Panel – 2 p.m. EDT
    AV Careers, Workforce Development and Pivoting Your Products and Services
    Alexis La Broi, Clint Hoffman, Kelly Perkins, Marika Aquino

  • If you’re in the digital signage market or want to be in the digital signage market, Digital Signage Day (in partnership with DSE and the DSF) is THE DAY for you. The Digital Signage Day keynote speaker will be Mark Boidman, managing director, head of media & tech services, for PJ SOLOMON. In this important keynote, Mark Boidman will analyze the status and trends of the digital and media industries — including current challenges and potential opportunities post-crisis and for the future. 


    Digital Signage Day | Agenda at a Glance

    Keynote – 11 a.m. EDT
    Mark Boidman – COVID-19 Market Reactions and Forecasts in AV, Digital Signage and Advertising

    Tech Talk – 12:30 p.m. EDT
    Programmatic Essentials for Digital Out of Home (DOOH)
    Matt Prohaska, Ameet Shah

    Digital Signage Panel – 2 p.m. EDT
    Leveraging Digital Signage in Times of Crisis
    Helen Kang, Alisa Pinciotti, Dileep Varma, Eric Sherman, Georgio Burciaga, Ian Dallimore

  • Even before COVID-19, the collaboration market was booming. Now, everyone’s using Zoom. So, our keynote speaker for UCC Day is, you guessed it, Zoom Founder and CEO Eric Yuan. UCC (Unified Communications & Collaboration) Day, created in partnership with the IMCCA, is for both end users and integrators alike.


    UCC Day | Agenda at a Glance

    Keynote – 11 a.m. EDT
    Eric Yuan and Harry Moseley – The Future of Collaboration

    Tech Talk – 12:30 p.m. EDT
    Dr. S. Ann Earon – Comparing All UCC Options – Where Are the Battle Lines Today?

    UCC Panel – 2 p.m. EDT
    NOW | NEXT | NEW – What’s Next for UCC Integrators and Power Users?
    Jane Hammersley, Dana Corey, Dr. S. Ann Earon, Jim Morris, Wayne Driggers, Hans Dekeyser

  • The House of Worship (HOW) market is thriving and, with a likely impending recession, it will only grow. In fact, HOW is the only segment of AV that grew both in 2008 and 2009 during the last recession. Many churches aren’t ready for the virtual worship market (but want to be) and will need to upgrade both their infrastructure and their AV gear. HOW Day will appeal to both integrators and the plethora of volunteers who run church AV systems. Our keynote speaker is digital sales and marketing consultant Anthony Coppedge, and his session will be followed by THE guy who, literally, wrote the book on church streaming — Chief Streaming Officer Paul Richards.


    HOW Day | Agenda at a Glance

    Keynote – 11 a.m. EDT
    Anthony Coppedge – Stats, Facts and Opportunity in the Billion Dollar HOW AV Market

    Tech Talk – 12:30 p.m. EDT
    Paul Richards – How to Create a Scalable Worship Streaming System

    HOW Panel – 2 p.m. EDT
    Ways to Sell, Serve and Support AV in Churches
    Anthony Coppedge, Frederick Ampel, Paul Richards, George Herbert

  • This will be the first, ever, end-user-only AV event. Designed exclusively for higher-ed, corporate and enterprise AV specifiers and buyers in partnership with HETMA (Higher Education Technology Managers Alliance), End User Day will be keynoted by HETMA Chairman Joe Way, Ph.D., of the University of Southern California. End User Day will focus exclusively on issues that users of AV, UCC and digital-signage systems face and discuss how to overcome them. It’ll cover what new AV gear is likely to appeal to them and what technology trends and shifts they need to be aware of.


    End User Day | Agenda at a Glance

    Keynote – 11 a.m. EDT
    Joe Way, Ph.D. – From Doom to Zoom: How the Last 60 Days Changed End Users’ Design and Install Priorities Forever

    Tech Talk – 12:30 p.m. EDT
    Scott Tiner – #DearVendor and #DearCustomer: The Two Sides to a Thriving Relationship

    End User Panel – 2 p.m. EDT
    “Hot Spots”: Insider Tech Tips From Industry Experts
    Joe Way, Ph.D., BC Hatchett, Nyere Hollingsworth, Meg Sciarini Smith, Mark Consiglio, Dean Wentworth, Greg Baker, Brian Cockrell, Dr. S. Ann Earon


Alexis La Broi

Alisa Pinciotti

Ameet Shah

Dr. S. Ann Earon

Anthony Coppedge

BC Hatchett

William Ammerman

Brian Cockrell

Clint Hoffman

David Labuskes

Dana Corey

Dean Wentworth

Dileep Varma

Eric Sherman

Eric Yuan CEO of Zoom

Eric Yuan

Frederick Ampel

George Herbert

Georgio Burciaga

Greg Baker

Hans Dekeyser

Helen Kang

Ian Dallimore

Jane Hammersley

Jim Morris

Joe Way, Ph.D.

Kelly Perkins

Marika Aquino

Mark Boidman

Mark Consiglio

Mark Coxon

Matt Prohaska

Meg Sciarini Smith

Nyere Hollingsworth

Paul Richards

Scott Tiner

Wayne Driggers

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