THE rAVe Agency, the AV industry’s #1 creative agency, and HB Live, Inc., a full-service event production company, have partnered to create LAVNCH HYBRID, an onsite and remote event production resource. LAVNCH combines virtual events, press conferences, shows, meetings, webinars and a publication to grab audience’s attention – both in-person and virtually.
THE rAVe Agency unveiled LAVNCH nearly two years ago as a hybrid event platform. LAVNCH is a trusted resource for the AV industry’s most well-known and respected brands, organizations and groups. A truly hybrid experience requires the expertise of both a virtual event production company and an experienced live event production. THE rAVe Agency’s partnership with HB Live will deliver a high-quality hybrid event experience with unparalleled production value. HB Live is a full-service event production company that develops and executes event solutions to elevate the audience and presenter experience.
“The realities of the past year have challenged us all to think differently and find new ways to connect, engage and empower our community,” said Gary Kayye, co-founder and director of THE rAVe Agency. “THE rAVe Agency and HB Live’s partnership is designed to create a higher level of engagement for any audience. Together, we have established a solution for high-quality, engaging content and production value to captivate both an in-person and virtual audience.”
“Over the last 30 years, HB Live has developed and executed thousands of event solutions to elevate the audience and presenter experience,” said Donald Guzauckas, Jr., vice president of HB Live, Inc. “Our live and virtual broadcast production capabilities enable our customers to deliver powerful experiences for a local audience or around the world. We are thrilled to partner with THE rAVe Agency to provide a one-of-a-kind solution for content and production for hybrid events.”
LAVNCH HYBRID does more than live stream content to virtual attendees — it features custom-curated content for every moment of an event. LAVNCH HYBRID delivers a different, more engaging experience for virtual attendees. Attendees become immersed in a live event through true two-way communications between a digital audience and in-person attendees and presenters. Online attendees feel as though they are actually at the event live. The hybrid event experience is taken to a new level with color commentary from the rAVe team, including Gary Kayye, Megan A. Dutta, Steph Beckett, Sara Abrons and other presenters selected to engage and connect with attendees.
To learn more about HB Live, please visit hblive.com. For more information on THE rAVe Agency, please visit THErAVeAgency.com. Keep up with the latest news from THE rAVe Agency on Facebook, Twitter, LinkedIn and Instagram.
About THE rAVe Agency
Founded in 1998 by Gary Kayye, Kayye Consulting was the AV industry’s first marketing consulting firm. Now, it has become THE rAVe Agency, providing the AV market, globally, with the industry’s first creative agency. We’re leaders in social media marketing, strategy, branding, product development, experiential marketing, content marketing, lead generation and storytelling. THE rAVe Agency incorporates more than 45 years of combined professional AV experience into seven strategic talents, including rAVe [PUBS], rAVe [NOW], rAVe [CREATE], rAVe [CONSULT], rAVe [STORYTELLING], rAVe [LAVNCH] and rAVe [SPEAK]. For more information, please visit www.theraveagency.com.
About HB Live
HB Live is a full-service event production company that develops and executes event solutions to elevate the audience and presenter experience. We engage with meeting planners, event producers, program executives, marketing professionals, and agencies to collaborate on outstanding event solutions. Our live and virtual broadcast production capabilities enable our customers to deliver powerful experiences for a local audience or around the world. HB Live’s solution-designed events can be customized to any need and our thirty years of experience guarantees that your event goes off without a hitch.