STORYTELLING

The Future of Public Relations

The Future of Public Relations 8005 4506 Morgan Lawrence

Good public relations is the professional maintenance of a favorable public image by a company or organization. It’s a profession that’s hard to automate — it simply needs that human…

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Secrets to Telling a Successful Brand Story

Secrets to Telling a Successful Brand Story 1920 1080 Morgan Lawrence

It’s no secret that storytelling is an effective form of communication. We all know someone who can captivate an entire audience through storytelling. But, unlike these great storytellers you may…

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When You Hire a PR Professional, Here’s What You’re Getting

When You Hire a PR Professional, Here’s What You’re Getting 2048 1152 Morgan Lawrence

The role of a public relations practitioner is a mystery to many people and public relations is often misunderstood by the majority.  Movies like “Sex and the City” and “The…

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