THE rAVe Agency, the AV industry’s only creative agency, is pleased to announce Megan A. Dutta as emerging markets director. Dutta brings more than 15 years of marketing, communications, and…
read moreEmpathy is the concept of recognizing and relating to other people’s emotions and perspectives. In business settings, empathy can be difficult to maintain, as completing tasks and projects usually overshadows…
read moreGoing viral essentially means producing content which results in an excessive amount of views, likes or comments. While this sounds great in theory, it is not a lucrative goal to…
read morePurpose-driven communication is the process of creating and communicating a specific purpose in your business, in order to identify and support your goals. Over the past year, we’ve had a…
read moreTHE rAVe Agency, the AV industry’s #1 creative agency, is pleased to announce Bruce MacIntosh as brand alliance director. MacIntosh will align manufacturer and designer interests, champion data partnerships, and…
read moreIt’s no question that the world faces many challenges, from poverty to disease to every issue in between. More and more, consumers are wanting businesses to take a stand on…
read moreInstagram Insights is a helpful — and free — tool you can utilize to track growth and metrics for your business on Instagram. There are over 25 million Instagram business…
read moreHave you ever thought about what would happen to all of your social media followers if you lost access to your social media pages? It’s actually not uncommon nowadays for…
read moreTHE rAVe Agency, the AV industry’s #1 creative agency, announces a joint venture with XTEN-AV, the world’s first AI-powered, cloud-based AV design software. The venture will provide additional resources, including…
read moreCustomer service has always included an element of public relations. Every point of contact a company has with customers has the potential to either build loyalty or create dissatisfaction. Companies…
read moreMaybe you’re still not convinced about the power of social media. Or you’re wondering what the benefit will be for your business. With more than 3.7 billion worldwide users, we…
read moreFacebook is, by far, the largest of all the social networks. With 2.74 billion monthly active users, Facebook has become a hard-to-ignore platform for businesses to reach potential customers. Facebook…
read more